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first_img 66SHARESShareShareSharePrintMailGooglePinterestDiggRedditStumbleuponDeliciousBufferTumblr continue reading » If you are a credit union still waiting on the data analytics sidelines, you’re already too late. Data analytics is not a fad – it is a major opportunity for credit unions to gain deeper insights and improve decision making to create a strong and competitive future. However, it is not always clear where credit unions should begin. To help answer these questions, John Best recently spoke with Clay Yearsley, SVP of Data Analytics at Texas Trust Credit Union about getting started on the analytics journey, the skills needed, and the value of data in the podcast, “Catching a Unicorn – Discussing Data Analytics with Clay Yearsley”.Getting Started with Analytics at your Credit Union:There is a reason for using the word “journey” to describe the investment in data analytics. A financial institution cannot simply purchase a shiny new computer or software system and immediately have every question answered and every problem solved. As Clay expresses in the podcast while discussing the analytics journey, “It’s a practice that you build, and a data warehouse is a vital piece in that practice.”Put differently, by John Best, CEO, Best Innovation Group, “Analytics is a discipline, and not a product.”last_img read more